The Eric Saade Interview!

scandipop July 8, 2010 18

We’ve written quite a lot about Eric Saade on here so far this year. Not only has he been one of the most prolific Scandinavian artists, of any genre, in 2010, but he’s also fitted so much into those six months. The video for his debut single ‘Sleepless’ was launched in January. In February and March he dominated Melodifestivalen, and all of its coverage, with second single ‘Manboy’. The six weeks after that were spent co-writing and recording his debut album ‘Masquerade’, which was then released to huge fanfare and warm reception in May. And then the touring started – not only on his own headline ‘Masquerade’ tour, but also on the huge Swedish summer festival circuit. And both tours will take him up to the end of the summer and into September. In between all of that, he’s guested on tv shows promoting his music, gone on shopping mall tours to meet fans wanting signed copies of his CD’s, and he’s also found the time to film the (quite epic) video for his latest single ‘Break Of Dawn’.

So yes – there’s been plenty to write about! And we like writing about Eric because he’s a great popstar. Not only because he’s still totally grounded despite being a young 19 year old having to take on board all he has this year, but also because you believe that he really does love the music he’s making. You don’t get the feeling that Eric longs for the misjudged artistic credibility that other pure pop singers feel that they should aspire to. Instead, you can tell that he loves performing his songs – even a track as ridiculously absurd as ‘Manboy’! And that in itself is an artistic credibility that we think should be recognised and admired. And of course it always makes you enjoy the music more, if you know that the singer’s heart is in it. Eric’s definitely is.

What’s now most exciting of all with Eric though is the potential for what happens next. In Sweden, he’s made it. He’s a huge star. But now that initial buzz in Sweden has spread internationally too. He’s been written about on so many music blogs, discussed in lots of online music forums, and even WE actually sometimes receive emails and tweets from girls in Japan, Germany, and other parts of the world, asking us questions about him! Hugely influential American blog D:Listed has written about him too. In fact, we can’t remember the last time there has been such international excitement and buzz about a Swedish pop artist that actually hasn’t even released their music outside of Sweden yet!

So as you can imagine, we wanted to talk to him about a lot of this! What’s happened? What’s next? How on earth is he still sane?! And how is his relationship with longterm girlfriend and fellow Swedish popstar, Molly Sanden? So we met up with him backstage before his appearance at Allsång På Skansen this week. We’d met him a few times before earlier in the year around Melodifestivalen time, and he’d always been extremely polite, very friendly, and thankful of the support he was getting. And so we wondered if he might have changed since then, in light of his new found stardom. But he hadn’t of course. He’s still the pleasantly grounded little gent he’s always been. Genuinely amazed and delighted at what’s happened to him over the last few months.

And here’s what he had to say to us;

scandipop: So Eric, how are you?

Eric: I’m fine. A little bit tired, as I’ve been on tour. But it’s fun. A dream coming true!

scandipop: You’ve had such a crazy six months now, since Melodifestivalen. Can you even begin to describe how crazy it’s been for you?

Eric: I don’t think I could describe it, no! But like I said, it’s a dream. It’s another world for me, because there’s been a lot of changing in the last six months. But it’s funny, I’m always glad and I’m always excited about everything too, about being on stage. And I’ve had such a great response from the fans also. And that’s why I love it. That’s why I continue. They scream a lot….

scandipop: They certainly do scream a lot don’t they?!

Eric: They do, ha ha!

scandipop: You’ve been so busy though, so have you actually been able to sit back, think about it, and enjoy it? Or has it been too non-stop for you to be able to do that?

Eric: I’m enjoying it every day.

scandipop: Good!

Eric: When I’m on stage, I’m always very calm. I’m excited before I go to the stage, but when I’m on stage I’m very calm and down to earth, and I’m just feeling the audience.

scandipop: You’ve spent a lot of time on stage haven’t you? Through touring. But you’ve also spent a lot of time in the studio, co-writing and recording your debut album. Which of the two do you prefer – the music making process, or the performance of the music?

Eric: Being on stage.

scandipop: Yeah, I thought you might say that, you do seem to enjoy it out there!

Eric: I’m an entertainer in my heart and in my blood, so that’s what I do. But I also love to write songs of course. And I love to perform songs that I’ve written. It’s more from the heart, and it’s more me. It’s Eric!

scandipop: You’ve crammed so much into the last six months. You’ve done the touring, the album, the singles, Melodifestivalen, and now the summer festivals too. So what are you gonna do for the next six months?! Is there anything left for you to do in the next six months?

Eric: Of course, ha ha! We have actually planned all the way into 2011. So I know what we’ll be doing. But I can’t tell you, ha ha! It’s a secret.

scandipop: Is it exciting?

Eric: It’s very exciting! There’s a lot of plans. And I wanna come to England, and perform at scandipop! So let’s see how it goes with that, ha ha.

scandipop: Yes, I want you to come over to England too! So, out of everything you’ve done so far this year, could you pick a highlight? A favourite?

Eric: I think everything has been so fun, so exciting. But Sandviken….at Melodifestivalen, when I got through to the finals. That was the highlight.

scandipop: Aww, that’s good! And of course you won that heat too.

Eric: I just couldn’t believe it. I couldn’t believe it.

scandipop: I guess that moment is special also, because it was the start of when things began to get big, wasn’t it?

Eric: It was. When I woke up the next day after, I was like, ”shit, what’s happening to me!”. And that feeling is indescribable.

scandipop: We saw that feeling on Molly’s face too, when she was in the crowd during the winner’s performance of your song that night!

Eric: Ha ha ha ha!

scandipop: That was so sweet.

Eric: Ha ha, yes.

scandipop: I imagine that there’ll be another single from the album after ‘Break Of Dawn’. But are you aware of the overwhelming love and support for one song in particular from that album? ‘It’s Gonna Rain’ seems to be the huge fan favourite.

Eric: I’ve been aware of that, yes. What I’ve been aware of is that ‘It’s Gonna Rain’, ‘Masquerade’, and ‘Break Of Dawn’, those are the three songs that everyone is talking about. And I like that because those are my favourite songs too! So ‘Masquerade’ will be the next single after ‘Break Of Dawn’. And then I think we’ll release ‘It’s Gonna Rain’ around Christmas and winter time.

scandipop: It’ll be a good song to soundtrack the party season, won’t it?

Eric: Yes, and I can’t release a song called ‘It’s Gonna Rain’ in the summer, ha ha!

scandipop: Ah, you’ve thought these things through, haven’t you?!

Eric: Ha ha. But do you like the video for ‘Break Of Dawn’?

scandipop: I do, yes. I love the video. It’s a proper storyline, it’s a really good pop video, quite epic!

Eric: Cool!

scandipop: And so if ‘Masquerade’ will be the next single, does that mean that the video will be the next chapter after the……

Eric: the ‘to be continued’ from the ‘Break Of Dawn’ video? Yes!

scandipop: And do you know what’s going to happen in the video?

Eric: Yes, it’s already recorded. And I wrote the story actually!

scandipop: And obviously you’re not going to tell me what it is, are you?

Eric: Aaaaaaaaaammmmmmmmm…….not gonna tell you, no! Ha ha

scandipop: Speaking of fan support though. Are you aware of what kind of fan support you have? Do you read about yourself online, or do you try not to?

Eric: Sometimes, but not so much. Because I know that there’s going to be bad feedback and good feedback…..

scandipop: I’ve only ever read good feedback about you!

Eric: Yeah but I don’t read because I don’t wanna know. I just wanna do my thing. Good feedback of course is always cool and funny to read. But if it’s bad feedback, I think that it’s better for me to hear it from my manager.

scandipop: Ah ok. Because he’ll present it to you constructively.

Eric: Exactly. There are so many jealous people out there. And you don’t wanna read that because it affects you.

scandipop: Ok. Well some of the things you mightn’t be aware of online is the fact that the ‘Manboy’ performance from Melodifestivalen has clocked up well over 2 million views on youtube. And after your brief appearance at Eurovision, you’ve had lots of large facebook groups set up in your honour. And you do seem to have a very big international following. I can’t remember the last time I saw an artist who has only released their music in Sweden, have such a huge fanbase outside of Sweden.

Eric: It’s funny because when I was giving the votes in Eurovision, I didn’t realise what would happen. The next day I was like, ”one minute on tv, and that’s how it goes?!!!”. That was crazy. And I don’t know why. But I hope people like my music and what I do. And my dream is to release my first single in Europe in Autumn

scandipop: That was my next question actually. What are your plans internationally?

Eric: Well that’s what I wanna do. But I can’t answer if I will yet, because we don’t know yet. But there are offers, there are lots of offers.

scandipop: Which countries?

Eric: I don’t wanna say yet! But I’d like to start with the other Scandinavian countries, Norway and Denmark. My video for ‘Break Of Dawn’ will go to the Disney channel, right now actually, in Norway and Denmark, as well as Sweden. So those two countries will be the first after Sweden, for me. That’ll be ‘Break Of Dawn’.

scandipop: And do you think ‘Break Of Dawn’ would be the first single in mainland Europe too?

Eric: I don’t even know if my album will be my first international album, ha ha! Because I don’t think this album is…….this album is made for Scandinavia. It’s Scandipop! And I don’t think that Europe would take that. I don’t know if it would succeed. And so I’ve got some songs in my pocket that are even better, that I think Europe will love. So I think I’ll wait.

scandipop: Will you be going in to record those soon?

Eric: Yes, in September after the tour. The 11th of September is the last tour date, in Grona Lund.

scandipop: Busy, busy, busy. You never have time to rest. But you probably like it that way, don’t you?

Eric: I like it that way, yes!

scandipop: Ok, going back to Sweden now. In Sweden everyone knows you. Either as Eric Saade or as Manboy! Your performance at Melodifestivalen is now legendary, and we all saw the birth and beginnings of a huge star on stage that night. But what was it like for you behind the stage for those six weeks of Melodifestivalen? Not knowing what we were seeing on stage.

Eric: I was very stressed, because it is hard work. But it was really really fun too. I was enjoying every day, every minute, and every second. Because to be on a stage that’s so big, and with so many people around you, a lot of happy audience, the votes from the Swedish people – all that just made it a great six weeks. As I said before, I can’t describe it! I will always remember the first Melodifestivalen. I don’t know if I will do it again or not. I don’t think so. But if I do it again, the first one will always be the one that’s in my heart.

scandipop: Was it even crazier than you imagined? Because obviously you’ve watched it on tv before, and you were there for Molly last year….

Eric: It was more crazy than I imagined. It all happened in one night! I was like ”shit, I’m in the final”! And I couldn’t believe it. I was walking the streets the next day and people were like, ”hey, you did good last night”. And I was like ”shit, what’s happening?!”. It was cool and a lot was changing. And that’s what I remember the most.

scandipop: So you won your heat, you came second in the final, and the song is the biggest selling single of the year so far in Sweden. Obviously you could never have expected that. But what were your expectations going into the contest, realistically?

Eric: I was realistically hoping for third or fourth place, to get into the andra chansen round. So that I could sing my song again at least. That would be a dream. But then when I got into the final I was like, ”shit, this can’t be happening”. I was like, ”shit, Måns is kidding with me when he said my name”! But it was for real.

scandipop: Well if we’re going to talk about Melodifestivalen, we have to talk about the shower! Whose idea was that?

Eric: That was my idea! I wanted to do something that had never been done before in Melodifestivalen. And stuff like fire, flames, and lights and all that has been done every year. And I didn’t want to be a new kid doing all that again, just dancing and singing. I wanted to do something else. So the water was a way for me to stand out. To be the one, to make people remember me. So that was my idea.

scandipop: Which is a great idea of course, but what did your manager say, and what did Christer Bjorkman say when you suggested it?!

Eric: Everyone was like, ”no no no, there is electric chords, and LED floors”. But I said, ”they can do it in the US. Why can’t we do it in Sweden?”. So they tried it, and they did it, and we made it!

scandipop: And you made history too, it’s a thoroughly memorable performance.

Eric: Exactly! And if I ever do the contest again some day, I will do something even better. Next time it will be more crazy, ha ha!

scandipop: Cool. And one final question is moving away from your music and your professional life, and into you personal life, if you don’t mind! How are things with you and Molly? How is the relationship, now that you have all these screaming girls everywhere you go? She must find it quite difficult.

Eric: It’s going great. I don’t think she does, she’s used to it. She’s professional. And when I’m on my job, I’m on my job. When I’m at home, I’m private. And we know that. That’s why we ain’t got no problems with that. It’s great!

scandipop: And of course she turned 18 at the weekend, did you do anything special for her?

Eric: We did, yeah. We were out in Stockholm celebrating because she could finally get into the club! And then we went to the tennis festival, where I was singing, and we had a party that night too. It was fun.

scandipop: Cool, well thank you very much Eric!

Eric: Thank you!

You can discuss this at our forum here




  1. Paul July 9, 2010 at 6:04 pm -

    Amazing. Just pure amazing. I’m more besotted with Eric each time I hear/see anything about him. I too would’ve chosen Masquerade next, and would have just switched around Break of Dawn and It’s Gonna Rain but that all works. How sad he’s not coming to England yet but i’m still waiting for Mans!!

  2. JoeBaker July 10, 2010 at 4:42 pm -

    The problem with Eric Saade is that he is not the real deal if you check the performance from the Swedish heats or indeed the final you can see that he is miming and “a voice” is pumping out whose that voice is we don`t know but it is not Eric Saades the same at the end the performance the shower scene (totally stolen from George Sampson BRITAINS GOT TALENT BY THE WAY) he is not singing that is 100% sure.
    My feeling is that he can get away with that shit in Sweden but on the international scene especially the U.K he is dead in the water(no pun intended) he will have his golden year in Sweden this year but in the U.K
    Or anywhere else for that matter he will be laughed off the stage (if he ever manages to get on one) people are not fools (by the way you are talking about 2 million views on youtube is this more bullshit?I cant find a performance for “manboy” with over 70.000 hits.
    His latest performance from Skansen hasn`t even got 4.000 hits so I really believe the attempted hype surrounding him will be his downfall.
    He is not “Live” all of his performances use “artificial aids” and he always feels less than “genuine” People get bored very quickly with this sort of thing,I wish him luck anyway,but not my cup of tea at all.

  3. scandipop July 10, 2010 at 6:31 pm -

    Joe, you might not be able to find a youtube performance with over 70,000 hits, but you will find several that in total, clock over 2 million. Although a couple of the higher rated ones have disappeared recently for whatever reason, so perhaps that’s not the case anymore.

    And NO performance from this year’s Melodifestivalen was 100% live – pre-recorded backing vocals are allowed now since 2009, and most artists use them quite heavily, especially in the choruses.

  4. StiineMora July 11, 2010 at 11:52 am -

    Jeg elsker Eric Saade <3

    Når kommer albunet ditt ut ? : O

  5. Louise July 13, 2010 at 7:24 am -

    I’ve seen him live, and hes stunning. I dont think you shall say things that u dont know anything about!
    Hes better than most artists! Like Madonna, all she sings is playback. And shes a knowded artist. See Eric live, then talk cuz youll be stunned.

  6. Louise July 13, 2010 at 7:32 am -

    And Joe, if you want to see a pure live performance with eric, the song Manboy, you better go to SVT play and watch him at “Allsång på Skansen”.

  7. Steve92 July 21, 2010 at 4:10 pm -

    Although I agree with a lot of what Joe Baker says,my question would be
    Who cares?At the end of the day pop music has thrown up thousands and thousands of the Erik saddes
    over the years,they normally have one hit.
    Have the the shelf life of a pint of milk.And then next year or the year after the teen girls move on to another
    pretty boy to put up on the wall and the eric saddes of this world are gone and long forgotten
    this is the way the business works,what kind of annoys me a little about this one is that everything he does we have seen done before by other artists or acts its seems like he has sat down with his management and they have made a list of people to rip off a little of this one a little from that one,how about doing it like this one.Of course miming at the melodifestivalan is unforgivable as well.I have studied the performance and he has a “fake lead” going right through his performance which I thought wasn`t allowed but maybe they are allowed to mime in the different countries I have no idea.
    But as I said at the start “who cares?”
    2011 you guys at scandipop will be writing about the new singing boy sensation from Sweden and what`s wrong with that 🙂

  8. Peaches September 13, 2010 at 11:49 am -

    Eric Saade is one hell of a performer & entertainer! He’s a rising star, so everyone who says he’s a one hit wonder, you can go hide yourself! His participation in the Swedish ESC became his big break – just like it was for Måns Zelmerlöw 😉 – and I honestly believe Eric will be around for much much longer! And YES, he mimed at one point at the Swedish ESC but he did had a sequence with water… There’s the reason for his miming.

  9. Emma September 13, 2010 at 7:25 pm -

    All I can say is: SE HIM LIVE!!!! He givs it all, he’s not singing with playback and he’s the best performer I’ve ever seen <3

  10. Heida Lind January 1, 2011 at 10:23 pm -

    Great interview, Eric is so awesome! I was hoping he would also release his album in Iceland, but hopefully I can order it from Sweden, Denmark or Norway! 😀 I still want him to come to Iceland though…

  11. lilly May 16, 2011 at 12:29 pm -

    he’s fuckin’ sexy :-*

  12. ANA May 24, 2011 at 9:09 pm -


  13. LadyHannahx May 26, 2011 at 7:21 pm -

    Hey Guys!
    I’m from the UK, and I’m actually praying that Eric comes to visit us here in England (Liverpool to be exact!)! He’s very talented, and since he’s performed on Eurovision, he’s became very popular here, yes some people don’t like him, but that’s just an opinion, like my opinion is that he’s A-MAZING and one of the awesome-est people there are! I’ve heard that he is hoping to make a break through, well, that will be simple, as I’ve said he’s already very ‘POPULAR’! heheee! I wish him all the best and I’m looking forward to his new album, his song ‘Still Loving It’ has already melted my heart, it’s unbelievable!
    Again, I wish him and Molly all the best for the future, good luck! xxx

  14. Just me June 8, 2011 at 10:19 am -

    Hey Guys, you know Eric Saade reminds me on Tom Cruise….The Actor by Mission Impossible…Its just my opinion…Yeah okay not always but on some pictures…
    What ever! He´s very talented and he is a very good dancer. If i would be 20 and would live in Sweden I would want to talk with him or anything else! Okay so now I would talk with him too when I would have a chance.
    I love his songs and I say not one of his songs is bad You just must love his songs and he!
    Best wishes from Germany (sorry for my english)

  15. Kulliee...x June 20, 2011 at 4:36 pm -

    All i can say is WOW. For me, eurovision 2011 is where we first saw him in the U.K properly! He has an amazing voice, is soo entertaining and is a very gd dancer! i honestly wish he come to the U.K proper bad, he seems so down to earth and friendly, not a fake.
    JOE…. reading uur coment, (even though it was a whole year back), its ur personal opinon but ud be suprised how many people luv the idea of something new thats entertaining, creative and new! Britains got Talent… yh is happened once, that is it, but look where it has brought him now!
    His lyrics are deep and beautiful and the music is luvliie, i dont think there is anything else we can ask from an artist! (except for him to come to the U.K)

  16. Sofie Dagestad July 15, 2011 at 11:18 am -

    JoeBaker You are just soooo jealous!
    Eric is singing a 100% live in every preformens!
    and he is not only singing, but also dancing.
    Can you do that joe? sing and dance at once? Don`t think soo.

    Ohh and Eric is know populare in the U.K and also many other contryes!
    He is just an amazing person, and a incredible singer and dancer.

    Just the fact that you would use your time on writing that much shit about a person you don`t know anything about!

    Next time you want to talk shit about a person, be shore you know the facts!!

    I`m on twetter and Eric has fans from; Italy, greek, norway, german, japan, holland, spain and many other countrys!!
    Pretty shore you realized how wrong you were when Eric got the 3th place in eurovision this year 😉

  17. luxx July 23, 2011 at 7:01 pm -

    i love Eric!!He is the best frikyn singer ever love all his songs and the way he dances (sounds kinda weird but yh) Joe god get a life freak if u dunno someone don’t judge them and Ana wwwwwwwwwwwttttttttttttttttffffffffffffffffff ur kidding me ur more creepy than well no ur the creepiest person ever!!!!!!!!!!!!!!!:| guys don’t think i’m meen or anything but (i am kind meen) i mean c-mon!!!!!!!!! i said a looooot meen-ish stuf there lol !!soz if i posted it 2wice

  18. Mariga CYSaadictria October 30, 2011 at 10:00 am -

    Eric ???????!
    ?????? ?? ????? ??? ? ?????? ??? ?? ???? ???? ??? ??? ?????… ???. ????????? ?? ??? ???? ????? ??? ????????!!! ???.. ?? ???????!
    Hey Guys ! How Are You?
    I’m Cypriot Girl And I’m Madly In Love With Eric!!!
    So Please Tell Me something about Eric!!!
    If He Say Something about As , Like He Love His Cypriot Fans !!! He Will Kill Me When He Tell That!

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